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The Reserve Bank of India (RBI) has launched a verified WhatsApp channel to strengthen public awareness and enhance trust in the digital financial ecosystem. The initiative is an extension of RBI’s ongoing public outreach efforts under the ‘RBI Kehta Hai’ campaign, which has so far used text messages, television, and digital advertisements to disseminate important financial information.
By adding WhatsApp as an official communication platform, the RBI aims to make authentic and verified financial information easily accessible to citizens across the country, irrespective of geographical location. The verified ‘Reserve Bank of India’ WhatsApp account is intended to deliver messages in a simple, direct, and secure manner, helping users distinguish genuine regulatory communication from fraudulent or misleading messages.
The move is significant from a cybersecurity and consumer protection perspective, as it reduces the risk of misinformation, impersonation, and digital fraud—common threats in online financial communications. By providing an official and verified source, RBI seeks to reinforce public confidence and awareness in line with evolving cyber law and digital safety requirements.
This initiative reflects RBI’s continued focus on protecting consumers in the digital space, promoting informed financial behavior, and strengthening the resilience of India’s growing digital financial ecosystem.
[RBI]